Revealing the Pathways to Brand Growth

By maximising consumer response and driving competitiveness

Answering the big questions

  • What drives growth?

  • What maximises buyer acquisition?

  • What marketing actions create the biggest impact?

Mix Optimisation to maximise growth

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The biggest FMCG consumer database worldwide. Currently covers 24 countries,
79 categories and more than 20,000 brands and growing dynamically